Portrait Photography – Mathieu Lapensee

AdLiBb conducted a professional photoshoot for Mathieu Lapensee, the dedicated owner of his own renovation company, who insisted on being photographed in his daily work clothes to ensure customers would easily recognize him. The session utilized a stark white background to provide strong contrast and highlight Mathieu's professional ethos and meticulous nature. This backdrop choice not only accentuated the fine details of his work attire but also metaphorically reflected his business philosophy of clarity, precision, and clean results. The photographs capture Mathieu's personal approach to renovations, where every detail is given the utmost attention, embodying his motto, "If I can’t live with it, I won’t leave the job."

These portraits are crafted to resonate across various platforms, including his business website and promotional materials, portraying the face behind the high-quality renovation services he offers. By focusing solely on Mathieu in his work attire against the minimalist backdrop, the images convey his individual responsibility and the personal pride he takes in his work. The photoshoot successfully delivers a visual narrative that aligns with Mathieu’s brand, showcasing him not just as a tradesman, but as a craftsman whose detailed-oriented approach and professional integrity are evident in every project he undertakes.